Image Credit: martinak15
When a senator shows up at an event, what does everyone in the crowd always do? The answer to this question is, of course, take a lot of pictures. With the arrival of ubiquitous cell phones that everyone seems to have these days, everyone now has the ability to capture pictures of everything that goes on when a senator is involved. This has created a problem for the senator's staff: what are they going to do with all of these photos that show their elected representative doing what he or she was elected to do?
How The Senator's Website Can Help Solve This Problem
This is not a new problem. Oh sure, the quantity of photos is probably greater now than it has ever been, but the challenge of what to do with photos of events that the senator has attended has been around for a long time. Back in the day there were not so many photos. What few photos there were could be used to promote the senator via a newspaper article and in flyers that were sent out to votors.
The arrival of today's tsunami of photos has created a brand new problem for a senator's staff. The staff would like to show off to voters all of the great things that are going on that involve the senator. However, there is a good chance that they are sitting on the modern day equivalent of a shoebox of photos with no clue as to what to do with them. As time slips by, the value of those photos starts to go downhill very quickly. Action needs to be taken now!
The correct answer is for the senator's staff to use the senator's website to show the photos. I'm not talking about just posting some of the available photos, but rather posting all of them. I mean come on, there's nothing that today's voters like better than to find a photo of an event that has them featured in it. The problem with making this happen is that it can often be very difficult to get all of those photos uploaded to the senator's website.
Why Your Senator Needs Use HillTop To Solve The Photo Display Problem
Sitting on a stack of photos that are all about an event that happened that involved your Senator is a good thing. However, when it comes to making use of those photos things can get very tricky very quickly. Many Senator's website systems are not set up to handle a lot of photos. Instead, they let you upload your photos one at a time. They are generally expecting you to add a photo to a web article -- not share a 100 photos that captured the day that the senator announced a major new bill that got featured on CNN.
This is where HillTop comes in. HillTop has been designed to allow you to upload as many photos of an event as you want. Additionally, HillTop makes doing this very easy. HillTop provides image groups which give you a place to put all of these photos. When you are using HillTop, you can create an image group and then tell HillTop where you've stored your photos and all you have to do is hit "upload" and the system will take care of everything else.
HillTop will upload all of the photos that you've asked it to upload. While the upload process is taking place, you'll see a progress bar for each photo. When the uploading has completed, you'll then be asked to select one of the uploaded photos as the "face" of the image group that you just created. This image will be the one that is displayed on the webpage that contains the image group.
HillTop Will Save The Senator's Office Money When It Comes To Photos
In the past, when a senator attended an event that generated publicity, if they wanted to show off to the community what had happened it was going to cost them a great deal of money. They'd probably hire a professional photographer who would shoot a lot of photos and then the senator could add a link on their website to his or her photo store website where all of the event pictures would be hosted.
By using HillTop, these expenses go away. Now the senator can upload all of the photos that everyone took of the event. Once the images have been uploaded, they are available for reuse in HillTop's warehouse. This means that a "reception" image group can be created on a webpage and just those photos having to do with events that happened before the event can be placed into that photo group.
Using HillTop to manage the photos that are associated with all of the events that are happening at a school can save the senator's office a great deal of money. No longer will specialists have to be hired to take photos or to get those photos to be displayed on the senator's website. HillTop makes doing all of this simple and easy to do.
Why The Senator Photo Problem Needs To Be Solved NOW!
Photos are a funny thing -- the moment that they are taken, they start to age. When an event happens that involves your senator, it is the thing that everyone is talking about. Everybody wants to relive the good times that they had at this event and looking through photos is a great way to allow this to happen. However, you've got to get those photos up and on your senator's website as quickly as possible. Everyone's attention will start to drift towards the next big event within a day or two. It is your responsibility to make sure that you provide the photos that will allow everyone to have pleasant memories of what happened when your senator was involved.
Using HillTop to provide your senator with a great looking website is a smart move. HillTop's built-in photo processing capabilities allows you to quickly and efficiently upload as many photos of an event as you want. Once uploaded, HillTop makes it easy to manipulate the images and to display them throughout your website. The ability to easily add multimedia content to your senator's website will help your senator to connect with the votors that you serve.
This all starts with you picking up the phone and calling GSL Solutions (888.473.0255) to find out more about HillTop or contacting them via email (http://www.hilltopcms.com/demo-request). No matter how you choose to do it, get started now. Your constituents deserve to have the most powerful technology put to work in your senator's office in a way that will benefit both them and you. Get started today!
- Dr. Jim Anderson
HillTop